GLENFIDDICH RECORD DONATION BRINGS PARTNERSHIP TOTAL TO $650,000
TORONTO – Wounded Warriors Canada is proud to announce a record donation of $135,000.00 from Glenfiddich® Single Malt Scotch Whisky. This marks a five-year partnership which has raised $650,000 with the money being directed to our Couples-based PTSD Equine Therapy program.
“Glenfiddich® is a pioneering brand that has played an important role in both our growth and ability to evolve,” says Scott Maxwell, Executive Director, Wounded Warriors Canada. “It is the support of our longstanding partners and through generous donations like these, that we are able to provide continued support and relief for Canada’s service men and women.”
Since 2012, Glenfiddich® has donated $2.00 from the sale of each bottle of Glenfiddich 15-year-old Unique Solera Reserve sold in Canada to Wounded Warriors Canada to help deliver Life-changing and family-saving results.
“We are proud to support Wounded Warriors Canada and the ground-breaking commitment they demonstrate to Canada’s military, veterans, first responders and their families,” said Nicole Oliva, National Brand Manager for Glenfiddich Canada. “This is a significant donation milestone that we have achieved as partners. Glenfiddich remains committed to supporting Canada’s heroes and their families, from our family.”
The couples-based PTSD Equine Therapy program is designed to reduce conflict and crisis by increasing couples’ abilities to manage, with a proven, practical communication and conflict reducing strategy. The National program currently runs two centres located in Rocky Mountain House, Alberta and WindReach Farms in Uxbridge, Ontario. There are no costs to the participants to attend the program.
ABOUT WILLIAM GRANT & SONS LTD.
William Grant & Sons, ltd. Are an independent family-owned distiller headquartered in the United Kingdom and founded by William Grant in 1887. Today, the luxury spirits company is run by the fifth generation of his family and distills some of the world’s leading brands of Scotch whisky, including the world’s most awarded single malt Glenfiddich®, The Balvenie® range of handcrafted single malts, Sailor Jerry® Spiced Rum, Hendrick’s® Gin, Monkey Shoulder Blended Scotch and Milagro® Tequila. Represented in Canada by PMA Canada Agency.